The time leading up to the harvest is so exciting. One of the best parts of this time of year are all of the olive festivals. The Paso Robles Festival is this Saturday and Lucero Olive Oil is happy to be exhibiting for the fourth year in a row. Food, music, wine and Olive Oil - can you think of a better way to spend the day? Oh yeah, it's a great chance to see our newly designed labels too. Check out the link to the festival - www.pasoroblesolivefestival.com/